About AssetCues
A New Way to See Every Asset
Transforming asset management from chaos to clarity with intelligent technology and real-time visibility.
Who We Are
AssetCues is a leading provider of fixed asset management solutions, combining intelligent software with expert services to help organizations manage assets efficiently. From asset tracking and inventory management to physical verification, tagging, reconciliation, and asset register preparation, we deliver end-to-end solutions that provide real-time visibility and complete control. Today, over 100 enterprises trust AssetCues to manage millions of assets across diverse industries.
Our Mission
To empower enterprises with complete asset visibility and intelligence, transforming chaos into clarity through innovative technology that makes asset management effortless, accurate, and actionable
What We Do
We deliver a comprehensive asset management platform that brings unmatched visibility and intelligence to every corner of the asset ecosystem. Our solution addresses the critical challenge enterprises face: assets hidden in warehouses, misplaced on shop floors, or stuck in outdated registers that quietly drain time, money, and compliance.
Real-Time Asset Tracking
Leverage RFID, GPS, IoT, and RTLS technologies to gain instant visibility into asset locations and status across your entire organization.
AI Driven Analytics
Use AI-powered insights to detect anomalies, predict asset risks, optimize utilization, and support faster, data-driven decisions across your organization.
Our Core Values
Accurate Records
Accurate, reliable, simple solutions that drive operational efficiency
Data Security
Secure, real-time data synchronization with enterprise-grade protection
Infinity
Enduring relationships, constant innovation, and commitment without limits
Whether it’s reconciling physical counts with finance systems or managing the lifecycle of IT hardware and software, AssetCues gives enterprises the confidence that every asset is known, tracked, and working for them—not against them.
Our Growth Story
From early domain expertise to a global AI-powered platform, our journey reflects scale, innovation, and long-term customer success.
Before 2015
Built domain expertise through 5 years of enterprise asset services.
Year 2015
AssetCues formally incorporated.
Year 2016
First enterprise implementation delivered.
Year 2017
Launched the AssetCues mobile app.
Year 2018
Crossed 1 million assets tracked.
Year 2019
Opened first global office in the UAE.
Year 2021
Surpassed 100 enterprise customers.
Year 2023
Expanded operations to the USA.
Year 2024
Launched AssetCues 2.0.
Year 2025
Reached 10 million assets tracked.
A Personal Message From Our CEO
CA Falgun Shah
Founder & CEO, AssetCues
A Chartered Accountant with 20 years of experience in Finance and Accounting | Transforming Asset Tracking and Management.
Dear Clients and Partners,
The Beginning
When we started AssetCues, I had one clear belief: managing enterprise assets shouldn’t be as complicated and frustrating as it often felt. I had seen firsthand how teams spent endless hours reconciling spreadsheets, searching for missing equipment, and struggling through audits that should have been far simpler. I knew there had to be a better way—and that belief became the foundation of AssetCues.
Our Impact
Over the years, I’ve had the privilege of watching that idea grow into something far bigger than I ever imagined. Seeing organizations shift from manual, error-prone processes to effortless, intelligence-driven asset management has been incredibly meaningful to me. What truly drives me is the people behind this journey—the talented team that brings passion to every feature we design, and the customers who trust us with systems that keep their businesses running every day.
"We're embracing emerging technologies—IoT, real-time intelligence, advanced analytics—not because they sound impressive, but because they genuinely make life easier for the people managing assets on the ground."
Looking Forward
As I look ahead, I’m more excited than ever about where asset management is heading. Our focus has never been “innovation for innovation’s sake”—it’s always been about solving real problems, reducing effort, and giving teams the confidence that every asset is accounted for and optimized. I’m proud of how far we’ve come, but even more energized by what’s next. We will continue to build solutions that are reliable, practical, and future-ready—helping you safeguard your investments, stay compliant, and unlock greater value from every asset you manage.
Thank you for being an essential part of the AssetCues story. Together, we’re not just improving asset management—we’re redefining its future.
Warm regards,
Falgun ShahFounder & CEO, AssetCues
Trusted by Leaders, Built for Scale
AssetCues powers enterprises worldwide with proven asset management software delivering accuracy, compliance, and control.
5000+
Happy Users
10M+
Assets Tracked
15+
Years of Experience
18+
Countries, used AssetCues
Certifications
Industry Recognition & Certifications
Recognized by leading industry platforms and trusted by businesses for excellence, reliability, and innovation in asset management.
Category Leader
Winter 2024
Top Performer
2025
User Experience Excellence
2025
Quality Choice
2026
Happiest Users
2026
